[Dixielandjazz] Great Press on a Youth Banjo Band
Gluetje1 at aol.com
Gluetje1 at aol.com
Tue Aug 12 14:56:48 PDT 2008
Hi List,
A couple of friends that I sent this to off-list have suggested I post it on
this list. It is not everyone's idea of OKUM, but I think many will agree
it is a very positive article about getting kids involved in music. How did
it happen? Personally, I think it happened because the angels in charge of
news stories like banjo music. A one paragraph press release was sent a bunch
of places trying to get some press to help with fall recruiting of more
students. For reasons not known to me, an article on the press release was
assigned to the classical music critic at the St. Louis Post Dispatch for a story.
She worked very carefully to get correct info. I also have some classical
music background which maybe helped. If you check out this article, be sure
and check out the audio slide show. The photos and comments by the kids are
just delightful.
One final comment. I'm sure the fact that Don Dempsey and I do this at no
charge very much contributed to getting the PR. If we charged we would be
just one more business. The kids/families have to pay something for everything,
but very little. Hopefully it is a beginning to recreating demand.
_http://tinyurl.com/54vjet_ (http://tinyurl.com/54vjet)
Ginny
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