[Dixielandjazz] Playing for nothing - was music business
Larry Walton Entertainment - St. Louis
larrys.bands at charter.net
Fri Jan 22 22:03:07 PST 2010
Steve and Jim
If you make a business decision to play free that's up to you like buying
advertising. Sometimes you might luck out and apparently you did Steve.
Unfortunately this is the line that is used so often to lure musicians to
play for free. Young bands fall for this all the time. A lot of the time
they end up actually paying.
My Brother in law when he was about 17 was in a pretty good band. A local
church had a battle of the bands. The entry fee was $50 for each band.
There were 4 bands. The prize for the best band was $200 (DUH!) The band
lost their money... played for an hour... got no more jobs.... the church
made out like bandits with the door and sales of cokes etc.
A business decision is OK if there is a real chance to get work from it.
This is usually a sucker play. After a band gets burned a couple of times
they learn.
I think the difference is who asks you to play. If they ask then look
out.... If you ask then you retain control.
Before I asked anyone in my band to play free I would have to have everyone
agree and that means everyone including me.
I am right now considering a concert at a church. I am fronting the money
for the band. If the gate exceeds the cost of the band then the church
makes money and I get my front money back and maybe the church will start a
concert series. I have seen others do it and be successful. The worst
thing that will happen is I will lose a couple hundred bucks but I stand to
gain too. In any event the members of the band will get paid. I just don't
believe in having guys work and not get something. I'm the boss and I take
the risk not the guys.
The only reason why I'm doing this is because the Priest is not a
businessman and is overly cautious. If it makes money he will be a whole
lot more receptive to live music in the future. I have little doubt that it
will make money and when it does I can persuade other groups to play.
Music in some ways is like farming.... you have to plant some seeds before
you can harvest anything.
I would caution anyone who has the urge to play for free to step back and
try to think it out in a businesslike way and ask: Am I likely to get work
from this. If the answer is only a forlorn maybe then don't do it.
Free is the best price in the world.
Larry
StL
----- Original Message -----
From: "Stephen G Barbone" <barbonestreet at earthlink.net>
To: "Larry Walton" <larrys.bands at charter.net>
Cc: "Dixieland Jazz Mailing List" <dixielandjazz at ml.islandnet.com>
Sent: Thursday, January 21, 2010 3:28 PM
Subject: [Dixielandjazz] Playing for nothing - was music business
> >
>> "Jim Kashishian" <jim at kashprod.com>
>>
>>> Interesting 3 minute perspective on the music business from Guitarist
>>> Dick
>> Dale.
>>
>> http://www.youtube.com/watch?v=8AJxc3Lxn4o
>>
>> More negative than interesting, I would say. He ends by telling young
>> guys
>> to get out there and play for nothing if they have to. That's not a
>> great
>> idea, and has been put down pretty strongly by some on djml in the past!
>
>
>
> I am one of those whom excoriates those who play freebies on an ongoing
> basis. However, there are times when it just might make good marketing
> sense to play a freebie. Especially for a young band with no credentials.
> I think Dick Dale suggests playing a free gig to get paying gigs and not
> freebies all the time just for the sake of playing in a band.
>
> I remember years ago when I formed Barbone Street, we had no track record
> of club dates and wanted to perform in jazz night clubs, like in the
> 1950s, before they all disappeared.
>
> So I decided to do a free "showcase" in Rehoboth Beach, a resort town 100
> miles from our home base. Several things made me think it might be a good
> idea. (A showcase, for those who don't know, is where a bunch of bands
> perform for 20 minutes or so in front of event presenters, club owners
> etc.) It was in March.
>
> My rationale was that this is a resort town on the Atlantic Ocean with a
> bunch of clubs that present music all Summer. Plus they have a Jazz
> Festival every October with some big timers. Plus, we did not have a lot
> of gigs when we started out. So I talked the guys into doing it for no
> pay, and subsidized their travel expenses by giving the vehicle drivers
> $50 and bought everyone dinner.
>
> They all bitched afterwards because they felt is was all for naught and
> there were only about 40 people in the audience. And there were some
> pretty bad acts there.
>
> What they didn't realize is that the Jazz Festival Folks were there, as
> well as Ms. Sydney Arzt who ran Sydney's Jazz Cafe, one of the 100 top
> jazz venues in the USA at the time. She grabbed me and said keep in
> touch, I' love your band.
>
> The upshot was that, starting that summer, we got booked annually at
> Sydney's for the weekend closest to Louis Armstrong's birthday for the
> next 10 years or so. (until Sydney sold the place) Room and board for the
> weekend, plus resort life, plus making good money for two nights. Plus
> performing before an adoring crowd of YOUNG people like you get in Spain.
>
> We also got booked 4 times at the Rehoboth Autumn Jazz Festival, the only
> Dixieland Band amongst smooth jazzers, singers (Alicia Keyes et al),
> made excellent money and received great audience support. Then we got
> booked twice at the Mid Delaware Jazz Festival, and 3 times at the Dover
> Downs Casino, and twice at the Dover Downs Jazz Festival, and played
> several private parties at beach homes, and two Republican Gubernatorial
> nominating conventions. Needless to say the band loved it both musically,
> and financially.
>
> It all happened because we played one free gig, 100 miles from home, and
> I was willing to bet a few bucks and a little time that the investment
> would pay off.
>
> Cheers,
>
> Steve Barbone
> www.myspace.com/barbonestreetjazzband
>
> "I get satisfaction of three kinds. One is creating something, one is
> being paid for it, and one is the feeling that I haven't just been
> sitting on my ass all afternoon."
> - William F. Buckley
>
>
>
>
>
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