[Dixielandjazz] Advertising -- Larry's thoughts
Gluetje1 at aol.com
Gluetje1 at aol.com
Fri May 25 08:01:12 PDT 2007
Just an "Amen" to what you are saying David. Can't point the list toward a
specific poll. But I have read of surveys done of festival audiences. I
particularly remember one done at a Bluegrass Festival. Anyhow they were trying
to find out why audiences were more attracted to one group than another.
Turned out the number one preference was groups who did entertaining vocals.
We don't see ANY instrumental stars on American Idol (such as we might once
have seen on Ed Sullivan, Amateur Hour, etc.) Whether we are trying to attract
young or old I think the groups that are most successful are offering up a
vocal every number or two especially if it's a concert gig. When playing for
dances probably not as frequently essential. And when playing wallpaper
music to be part of the ambiance, the host probably doesn't want any vocals. And
that itself is the message; i.e., vocals get and hold attention. And how
lucky we are to be doing jazz where the "beauty" of the voice is secondary to
styling, phrasing, attitude, drama.
Ginny
In a message dated 5/25/2007 7:31:31 A.M. Central Daylight Time,
postmaster at fountainsquareramblers.org writes:
Maybe it¹s because we aren¹t phenomenal jazz musicians, but I especially
agree with Larry¹s point. One attractive thing about the trad jazz idiom is
the fact that so many songs sprang from popular sung music of the day, so
enjoyable and amusing lyrics exist. (Lyrics to ³Giant Steps,² in contrast,
had to be added by others decades after Coltrane composed the song.) Rather
than hearing each player solo on the chorus, I think audiences enjoy hearing
somebody sing on tunes such as ŒDoctor Jazz¹. With a little artful
ad-libbing and singing of alternate verses, ³Some Day You¹ll Be Sorry²
becomes part of a running shtick between me and the clarinet player. We even
go into 3-part vocal harmony on songs like ³Shanty In Old Shanty Town² and
our closer, ³Didn¹t He Ramble². Audiences seem to enjoy vocal verses.
David Dustin
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