[Dixielandjazz] DIXIELAND FESTIVALS
Cees van den Heuvel
heu at bart.nl
Thu Aug 5 14:56:16 PDT 2004
My two (euro-)cents:
Does a museum has to show all the art forms? No.
Does a shop has to sell every product? No.
Does a restaurant has to serve all meals? No.
Does a jazz festival has to have all kinds of jazz? No.
Allmost all the jazz festivals that "diluted" their formula
died within a couple of years. Dozens of examples can be given.
The festivals that stuck to their formula -of course they had their
problems- are still there. Think about that......
So, go on without change? No! Shops that specialized renewed
their formula or presentation and prospered. Museums that did
the same prospered. The Van Gogh museum did not have many
visitors until they changed their formula, but the paintings are still
the same! Just an example.
Change the formula of a dixieland festival, make dixieland exciting,
Organise special events, special places, in short: change the package,
Don't change the music!
Cees van den Heuvel
http://www.revivaljassband.nl
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